Gwen Castleberry

Location

Columbia, SC (ET)

Education, Experience, and Certifications

  • BA in French from Penn State University

  • MAT in French from Winthrop University

  • 5 years of experience in Retail Management

  • 12 years of experience in Fractional Support Roles including Virtual Assistant, Online Business Manager, Hiring Manager, Team Management Consultant, and Business Systems Strategist.

  • Certified in Online Business Management through the IAOBM in 2018

  • Certified Business Process Specialist through True North Strategies in 2025

  • 12 years of experience supporting C-Suite leaders, Founders, and managing small teams (10 and under)

What I Bring to Teams

Streamlined Communications

Slack, Zoom, Asana, Email

  • Clear and consistent information flow across teams

  • Centralized Communication Management

  • Frequent updates to stakeholders

Project + Initiative Support

Asana, ClickUp, Google Sheets, Slack, Google Suite

  • Project Coordination and Timeline Protection

  • Task tracking and accountability

  • Documentation and Resource Management

Executive Operations

Google Workspace, Asana, Slack, various CRM tools

  • Calendar architecture and time optimization

  • Internal comms + leadership cadence

  • Task tracking and accountability

  • Project Management

  • Meeting preparation

Systems + Automation

Asana, Zapier, your CRM

  • SOP Creation

  • Workflow Automation

  • CRM cleanup, maintenance, and optimization

Strategic Partnership

Asana, Claude, Google Suite

  • Information and Meeting Preparation

  • Operational Support for Partnership Initiatives

  • Coordination and Relationship Management

When I was 10, I wanted to be:When I was 10 I wanted to be Lisa Frank.

Go-to take out spot:We have a local chain called Rush's. Fantastic burgers!

If I were to pick one show to re-watch 100 times it would be:Heated Rivalry

Something that brings me joy: My kids, Hazel (13) and Foster (9)

One meme that sums up my sense of humor:

 

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Hilary Chalk